Losing 2 Dunk Contests is the Best Thing to Ever Happen to Aaron Gordon

Yes Aaron Gordon got robbed. Again. And you know what? It’s the best thing that could have happened for his “brand”.

Aaron Gordon plays on a terrible basketball team for a perpetually terrible basketball franchise. Until he leaves Orlando that ain’t changing. But at least he has an identity. He’s the guy that gets robbed at the Dunk Contest.

Do you know who won the 2003 Dunk Contest? 2011? 2014? Hell I can’t even remember who won last year but everyone sure as hell knows Gordon lost twice.

Name recognition!!!!!

Play this right and the payoff can be huge. Sponsorships and commercials. Autograph signings with other lovable losers. The cash grab is endless if you play this right Aaron.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s